BPSbasis points one bip = 0.01%

Caffeine, per can

200mg

Plain can. 222mL. The only number that matters is on the front, and it is correct. Everything else is on the back, in a column, right-aligned on the digit.

What is in the can

FIG. 01 / spec
Active, per 222mLAmount · %DV
Component Amount %DV
Caffeine, anhydrous 200mg
L-theanine (1:1 to caffeine) 200mg
Sodium 25mg 1%
Niacin B3 16mg 100%
Vitamin B6 1.7mg 100%
Vitamin B12 2.4mcg 100%

† Daily value not established. L-theanine paired 1:1 with caffeine to flatten the curve, not spike it.

The rest of the columnAmount
Component Amount
Sugar, added 0g
Calories 5kcal
Carbohydrate 1g
pH, as filled 3.4
Served at 4°C
Onset, median 22min

Figures are stated. No badges. If a claim cannot be put in a column with a unit, it is not on the can.

The curve, scaled

FIG. 02 / function
60 MIN · PEAK 6H TRACK

200mg caffeine, paired 1:1 with 200mg L-theanine.

The ring is the plasma curve on a 6-hour track: onset at 22 minutes, peak near minute 60, then a flat hold instead of a drop. The theanine is doing the work the column claims it does. Read the figures small; they hold.

Plain on the outside

FIG. 03 / the wrap
200mg LOT 001 · NEAT · 12 CANS
Kraft · one twine · one seal — scroll to cut

The case ships wrapped the way it reads: plain board, one tie, one seal.

Nothing on the outside argues for what is inside. That is the point. The figures are the contents; the wrapping only has to be exact. Cut the twine and the figure is already correct.

  1. 01Cut the twine. The knot releases; the ends spring back along the seam.
  2. 02The kraft parts on the seam. Twelve cans, 222mL each, inside.
  3. 03The seal is wax, stamped, not a sticker — it lands as its own beat.
  4. 04The figure is uncovered. It was already correct under the wrap.

The can, unrolled flat

FIG. 04 / dieline

A 222mL sleek can is one rectangle of aluminium, 0.097mm thick, rolled and seamed. Here it is developed flat — the wrap panel as it prints, before it is rolled. Every mark is a measurement.

200 BPS SEAM SEAM 1 2 3 4 5
  1. 1Stay-on tab, lid 202 end, single score202end
  2. 2Neck step-band three crimps, no print3step
  3. 3Body wall, wrapped figure the only mark on the front200bps
  4. 4Wall gauge aluminium, recyclable0.097mm
  5. 5Domed base, lot stamp right-aligned on the digit222mL

The lineup, as a column

FIG. 05 / lots
LOT Designation Caffeine Status
001 Neat / plain soda, no flavour 200mg In stock
002 Bitter / quinine, dry 200mg In stock
003 Salt / yuzu, mineral 200mg In stock
004 Black / cold brew, unsweetened 220mg Allocated

Lot 004 is spoken for — the run was 500 cases and they are placed. The next pour is scheduled, not dated. Leave a desk and you go on the list in the order received.

Where it sits

FIG. 06 / desk

It reads at 2pm, on the second monitor, between a model review and a call. Not a lifestyle. A desk object, sized to a number you already know.

200mg
Caffeine, exact
222mL
Fill volume
0g
Added sugar
FIG. 07 / settle

48USD

One case · 12 cans · 4.00 per can · ships flat-rate

Read the column first
Confirmed · lot reserved
Lot 001 / NEAT
Cans 12
Charged $48.00
Per can $4.00

Ships flat-rate. The lot number is on the base of each can, right-aligned on the digit. A confirmation is on its way to your inbox.